The best Side of european excellence awards

Whether or not offline or on line, activities and ordeals are becoming Increasingly more Superior, and attract various variety of brand names and industries. Probably the most memorable will be highlighted Within this EEA ccategory.

The speedy rise of Artificial Intelligence – it impacts Practically anything, previous not minimum PR & Comms. But which campaign, which challenge really makes use of AI in communication in a way that goes over and above the noise, the buzz, the usual? On this classification the EEA honours a winner who's paving just how for all of us in utilizing AI in Comms.

Employer branding is about how the individuals who operate for an organisation watch and aid shape its id as a place of labor – a extremely delicate and continuously evolving system.

When HSBC launched gender neutral titles for customers, it had been a small but important plan modify to the LGBT+ Local community. We labored with trans staff Stuart to inform his Tale in an inspirational bit of video, reaching one.

„Quit for a Tale” contest is usually a B2B marketing campaign - as well as became Hungary’s greatest short Tale contest organised by JCDecaux. Within a challenging natural environment where politics and changing purchaser patterns lead to a concern of loss of marketplace for The entire OOH field, the marketplace chief in citylights was able to interact shoppers – even within a bus halt. Profits figures (up by 10%) establish that the tactic labored.

A Main team of 15 people today from brand technique, advertising and marketing, design, digital coms, internal coms, exterior coms, media relations and brand name management under the direction of Christoph Sieder, Head of Corporate Communications, and Nicolas Ziegler, Head of Global Brand Administration and company Gatherings, labored in rigorous secrecy to drag off an extraordinary feat: rebranding and re-positioning ABB, one of the planet's greatest and oldest electric power and automation businesses, in just six months.

Stand-out samples of company social accountability communications will probably be highlighted in this EEA category.

To push awareness and interact the general public, the fundraiser was framed being a mystery shock birthday current to CMI’s founder, former Finnish president Martti Ahtisaari. It absolutely was a key Everybody needed to be in on.

Favourable press protection was produced. An progressive method utilizing press talks on demand from customers and also the launching of the democratic approach to elect the name of the car ended up a lot of the highlights.

In Turkey hepatitis c is a significant epidemic that click here impacts 600.000 people. Besides being a major local wellbeing difficulty, myths in regards to the illness and transmission strategies are significant triggers for stigmatization in Turkish society.

Illustrations that manage this with both equally conviction and innovation will likely be successful In this particular EEA classification.

Deutsche Bahn has designed DB Earth, its 1st communication System for all 310,000 workforce globally. Here, staff members develop into Energetic gamers, keeping them selves current and networking with Some others where ever These are, whatsoever their part or workplace.

How significant, even critical transport & logistics really are for the global financial system in general and likewise for us as people today – the pandemic years have made that apparent sufficient to all of us.

“We had been very pleased that we experienced currently offered 90% off strategy even all through a demanding global surroundings. Recognising the huge likely of Parque das Nações in Lisbon Oriente has actually been an enormous driver for your achievements of the challenge and others that adopted.